Simplified Ecosystem
The display ad ecosystem is a vibrant and growing space with many valuable contributors, but trying to take advantage of them can be a challenge. The AppNexus App Marketplace is the first step in simplifying this experience — now you can install and utilize third-party data and tools directly, within the AppNexus Console. No longer do you have to set up API integrations, switch back and forth between UIs during campaign and inventory setups, or export data and manipulate it locally.