Real-Time Ad Platform and Cloud Hosting
For major buyers of display advertising, real-time access to the largest audiences on the internet holds the promise of vastly improved targeting and performance. To take advantage, buyers need scalable, enterprise-caliber ad technology solutions. Led by an accomplished management team from Yahoo/Right Media and Google/DoubleClick, AppNexus is the most advanced platform for buying display ads in real time.
Access
A proprietary gateway to premier ad inventory aggregators and exchanges
Performance
Superior capabilities for driving performance, including easy integration of first- and third-party data sources
Insights
Heavy-duty analytics and data warehousing, powered by Netezza
Ease
Intuitive user interface and robust APIs, supported by a professional client service team
Control
Server-side cookie management for unifying control over customer marketing touchpoints
Scalability
Access to the AppNexus Cloud, including hundreds of servers, 24x7 monitoring, and global data centers and load balancing
Protection
Brand protections including inventory transparency and fraud prevention
Integration
Smooth integration with traditional buying workflows, including direct display and search
Every month, AppNexus serves billions of real-time ads and delivers amazing results for its clients, which include the largest online advertisers and ad networks. Contact us to find out more about why they trust AppNexus for their evolving ad technology needs.